Niantic Supply Store
Collaborating with Advoc8, I designed and illustrated a series of patterns for Niantic Labs’ brand store, Niantic Supply. Inspired by augmented reality and player exploration, the patterns include Exploration, Peaks and Valleys, and Finguistics, and were applied across merchandise and brand collateral. Additional concepts reflect personal explorations that showcase experimentation and process.
Exploration
The first pattern is EXPLORATION, a playful interpretation of the outdoors waiting to be explored, packed with lots of texture and detail.
Peaks and Valleys
The second pattern is topographic in style, indicative of users’ exploration styles when gaming with Niantic Labs, whether on screen or underfoot.
Finguistics
In the third pattern, explorers are experts in their own language, one of swiping and patterns used to further progress in game. This pattern is inspired by the actual swiping motions used while playing.
The ones that got away
These exploratory patterns were personal favourites, showcasing playful texture, intricate detail, and creative experimentation. Though not selected for the final collection, they highlight the breadth of ideas and design approaches considered for the project.
