I worked on the rebrand for ONE, contributing to the development of a comprehensive brand system. My role focused on editorial layouts for the brand book, art direction, illustration, and defining the overall visual language. The project involved a full overhaul of the organisation’s tone of voice, typography, photography direction, and content framework, resulting in a more cohesive and contemporary brand expression. These are selected outcomes from the project.
Global Brand Director: Carolyn Hallowell / Design Team: Deniz Tekkul, Kavin Chhoeut / Illustration: Ery Burns, Laurene Boglio, Stephen Smith